KAR Global Consolidates European Platforms to Improve Customer Experience
KAR Auction Services, Inc. d/b/a/ KAR Global (NYSE: KAR), a leading operator of digital marketplaces for wholesale used vehicles, announces the integration of ADESA UK and ADESA GWListe into ADESA Europe’s consolidated platform. The single platform now offers vehicles from all geographies on adesa.eu.
“Consolidating platforms and making it easier for customers to find inventory is one of the ways we’re accelerating KAR’s vision to build the world’s greatest digital marketplaces for used vehicles,” said Srisu Subrahmanyam, president, KAR Services Group and EVP of operations at KAR Global. “We are thrilled to offer a best-in-class solution for our customers in Europe that reinforces our commitment to a superior user experience.”
The integrated platform offers an easy, fast and hassle-free way to trade cars online, as well as only one partner to work with from inspection to auction and delivery.
“With more than 4,000 vehicles in auction every day and over 100,000 registered dealers ready to trade at adesa.eu, we offer unparalleled exposure and attract the best possible prices,” said Johan Meyssen, chief executive officer at ADESA Europe. “Plus, our German and UK customers are still able to use a country-specific experience thanks to customizable filters.”
UK users can take advantage of a new and improved customer experience, including more vehicle information, improved presentation and an easier way to browse for vehicles. ADESA GWListe users have access to a new range of tools and features, including the ADESA Inspect app and the ADESA Sell dealer portal.
“When UK users log in to the mobile-friendly, ‘always-on’ ADESA website, filters apply to automatically show UK vehicles,” said Jonathan Holland, managing director at ADESA UK. “I’m sure they will be very excited about the benefits the new platform brings. The fees and VAT are transparently indicated, and bids and purchases can be tracked in a very easy way.”
For more information about the new, consolidated ADESA platform, click here.