Dealer Trade-Ins From TradeRev Now Part of ADESA Recommendations Carousel

By Auto Remarketing Staff

KAR Global says it has enhanced its recommendations carousel to include dealer trade-ins from TradeRev.

The updated recommendations carousel is the latest of modernizations to ADESA’s digital marketplace. The company said the modernizations can help dealers find profitable and high-demand used vehicles tailored to their unique business needs.

KAR said that with the new integration between the ADESA and TradeRev marketplaces, U.S. dealers can gain more data, choices and opportunities to turn a higher profit in less time.

The more than a dozen real-time personalized vehicle suggestions in the carousel are based on recent successes, low lot supply, under-supplied market, past purchases and recently viewed vehicles.

The company also said that to boost profits, dealers can use KAR’s exclusive tool to calculate potential profit on under-priced vehicles.


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